Sunday 9 February 2014

THINGS TO LOVE ABOUT PUBLIC RELATIONS

In the spirit of Valentine’s Day 

#1 Stability: There are not a lot of careers out there that can boast about the continuous growth of this field during an economic recession. Statistics and media polls have shown that PR has been ranked at a “top career.”
#2 Opportunities: In this profession, we always have our brains ticking away and coming up with big and innovative ideas. Because we welcome creative and strategic thinking, it allows doors with new opportunities behind them to be opened.
#3 Stimulation: PR is far, far away from being a boring job. It is a fast-paced industry that is constantly changing. Each day brings new ideas and challenging tasks, so there is no such thing as a dull moment.
#4 Impact: PR is a blend of brand developing, business strategy, image management, marketing, creative design, social media, promoting, and much more! So to be able to help a business overcome their strategic challenges by using our knowledge and resources is very rewarding.
#5 Results: The end goal of those working in the PR industry is to successfully tell a business’ story and deliver results. Knowing we helped our client gain exposure by landing them on a television segment, radio show or print/ online publication to share their story is an incredible feeling.
#6 Knowledge: This is a field where you will never stop learning. Every business and client is different from one another, and the interaction with people is on-going. We have the opportunity to interact with our clients, colleagues and journalists on a daily basis, so we get to obtain new information and gain fresh insight to feed our intellectual minds.
#7 Perks: Even the most brilliant minds behind PR feel the stress of the job everyday. It’s no lie that you need thick skin for this industry, followed by dedication to hard work. But because of this, we are always in the loop of the latest and greatest. We can’t deny the perks of getting to try new products, attend exclusive events and meet/ work with notable figures, celebrities and companies making a difference.
#8 Camaraderie: Lifelong friendships can be made in this industry because of the constant interaction with people. We believe that in PR, we must remain impeccable to our word and create lasting bonds, which will ultimately contribute to growth and success.
#9 Meaning: We are not about pitching nonsense to whoever is out there. A legitimate PR company makes it their goal to produce positive changes by raising awareness and educating people on important issues, causes and organizations.
#10 The Whole Kit and Caboodle: PR applies to practically everything across the board… from music, to healthcare, to politics, to beauty, to education and so on. Literally, anything we think of can somehow relate to PR. With an industry of continual growth and an endless stream of ideas, we are always left learning about and working on fascinating topics.
Our time spent at TFPR is far from ordinary. Each day proves different from the last. They are full of accomplishments, and headaches, and satisfaction, and stress, and triumphs, and challenges and we love every minute of it!

With Thanks to:
SARA FASSIL
http://tonyfelicepr.com/2014/02/10-things-to-love-about-public-relations-by-sara-fassil/

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